EconEdLink
Poster
This poster was produced on the back side of a folding brochure promoting the EconEdLink portion of MCI Worldcom's Marcopolo web site. The Typography was done in Adobe Illustrator 8 by Melanie Roher. She used to the text eyedropper tool to easily transfer text sizes and fonts to other text elements.
The background imagery was created using a number of techniques. A number of images are simple stock photographs which were masked and composited in Photoshop. Others, such as the seashells, baseball player, and beanie babies, I had photographed on my own. Most objects were photographed against a monochrome backdrop to ease masking. I even rubbed the seashells with water, to get them to glisten a bit. Thirdly, the tree and flying money were created three dimensionally. For the money, I created polygonal shapes with bone structures that I then textured with high resolution 2D scans of money. This allowed me to "photograph" the money in any position I desired, without limitations. Lastly, the tree is also a 3D object. It is a variation on a tree that I had previously created. This one was further altered back in Photoshop by painting in more detailed branches.
The final hi-resolution photoshop image was composited with the vector artwork within QuarkXpress, along with the rest of the brochure for final production.